Our Stories of  
wonder

There are moments that shape a family forever. Traveling together into the wild heart of our home continent with ROAR AFRICA is a chance to slow down and truly connect across generations - in a place that slows time and deepens bonds, bringing out the best in us. What you experience together in Africa becomes more than a memory. It becomes your legacy.

Our CEO & Founder, Deborah Calmeyer, on awe, conservation and why Africa has the power to change how we see the world.

As another year draws to a close, I find myself, as ever, looking north and south across this continent I call home and feeling both sobered and deeply hopeful. The world feels so loud and all-consuming right now, yet every time I step into Africa’s wild spaces and into the company of our guests and partners, I am reminded why we do this work: to rewild souls, to protect what is irreplaceable and to widen the circle of care.

Africa’s light is uniquely special. Soft and hazy at dawn and molten gold at dusk, it bathes the wild in shades of blue and purple that exist nowhere else on earth. A safari with ROAR AFRICA isn't just about what you see. It's about what the light of our home continent does to you. Go beyond seeing and feel it for yourself.

Join us on The Greatest Safari on Earth, 2027. This exquisite journey explores four of Africa’s iconic wildlife destinations - Zimbabwe, Botswana, Kenya and Rwanda - across 12 days in unbridled luxury aboard the A319 Emirates Executive Private Jet. Led by our hand-picked guides, there is no trip in the world like this one!

Over the years, we have watched the inner shift of guests spill over into more: a desire to protect what is precious and to stand beside the people who care for it. You arrive in Africa as one person, leave as another, and the continent long holds the change you leave behind…. And so, the circle of gratitude begins.

"A ROAR AFRICA Journey is not just about where we take you, but how we take care of you" (Deborah Calmeyer).

We think we travel for the adventure, beauty and luxury, but what stays with us is something quieter. The stillness that slows time, the ease that settles into your body, the memory you didn’t plan for but will never forget. At ROAR AFRICA, we take you deep into the wild, but more than that, we guide you back to something essential. What you find is perspective, presence and a deeper sense of self. Because the real treasure isn’t out there. It’s what awakens in you.

Africa is your homecoming.

Eleven generations on this continent have taught us that true understanding doesn’t come from passing through. It comes from presence. From quiet. From respect. At ROAR AFRICA, we don’t sell trips, we share the places we know by heart. Every detail is considered, every camp honors the land and every experience is crafted to give more than it takes. This is not just travel. It’s heritage. It’s home.