To this end, she pioneered ROAR AFRICA’s Rewilding Experience as a deeper explanation for what we as humans experience on safari while her introduction of the industry's first ever Women’s Empowerment Trip was designed as an experiential learning journey for women led by an all-female team of pilots, guides, trackers, conservationists, anti-poachers and chefs. ‘The idea for the journey was as much in answer to an increased demand for solo travel journeys for women, as it was to show that we as women can only truly embrace the value of our contribution when the geographical, gender and social barriers that remain in place are shattered,’ explains Deborah. Her insistence on working with other esteemed experts to bring luxurious, informative and insightful new experiences as well as opportunities for deep personal transformation, coupled with her extraordinary dedication to providing a seamless, uncomplicated yet highly detailed experience - is what sets ROAR AFRICA apart.